Voluntary Report

Report on Vietnam cooking oil market (September 2012)

Report on Vietnam cooking oil market (September 2012)
  • Timing
: 6th - 12th August 2012
  • Sample size
: 200
  • Research area
: Hanoi and Ho Chi Minh City
  • Gender
: Female
  • Age
: 20 years old and above
  • Criteria
: Main cook and main decision maker of cooking oil brands
  • Research objectives
: To explore general cooking oil market in Vietnam and new product
  • Report structure
: - Brand awareness and type of cooking oil
- Usage and attitude (main brand, purchasing location, ...)
- New product concept (apply ranking conjoint analysis)

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